Your Ideal Customer Profile (ICP) is the foundation of everything in Revnox. It determines how companies are scored, which signals matter most, and how AI personalizes your outreach.
Open ICP in the sidebar and describe your ideal customer in plain English. Be specific:
"B2B SaaS companies with 20-200 employees, raised Series A-B in the last year, selling to developers, don't have an SDR team yet."
Click Generate ICP and Revnox AI will extract structured criteria:
Not all criteria matter equally. Use the weight sliders to tell Revnox what's most important. If funding stage matters more than company size, give it a higher weight.
Once saved, Revnox scores every account in your book against your ICP, and asks for up to twelve companies that match it, which are added to Accounts and researched. To find more, press Find new accounts under your ICP. Its schedule also runs once a day unless you switch it off, and you choose daily or weekly and how many accounts it may add in 30 days. Every run is listed there, including one that added nothing, with the reason. Apart from that, only a Companies watchlist adds accounts, one for each domain you list. High ICP match + strong signals = hot lead.